's an exciting and growing producer
, as well as a unique career opportunity for everyone with a passion for the planning and organizing of events. It's a valuable information resource for managers and planers of events to present their event management companies and capabilities, companies that are searching for event management solutions and students that are considering a career in the event management industry. Bruno Mayor
, the General Manager
, details the seamless planning of events, event locations, ordered by cities and regions as well as descriptions of different types of events and their crucial planning requirements. Furthermore you will find an event manager database and a chance to publish pictures and descriptions of already organized events. They keep including sponsors to the staff with their famous meetings
, which aims to inform everybody about their opportunities in the event management business and how to apply successfully for an internship or a full-time job.
New to events world?
General Event Marketing
Event marketing is a crucial ingredient for successful events. No one wants to be at a party by themselves but that is exactly what will happen if all you do to plan your next corporate event is book the meeting room. Making any event remarkable involves event marketing.
Event marketing is any action that you take to make your event known and desirable to your target audience
. This includes the invitations (printed or electronic), promotions or advertisements and reminders. It also includes pre and post event surveys to better understand the interests of your attendees.
Event Marketing in the Internet
Current trends in event marketing use web-based tools. Event websites can give attendees instant access to event details, travel
accommodations and registration. Today’s society expects immediate gratification which can be satisfied by a well-maintained event website. Most event management companies offer event marketing services including an event website, online registration and email reminders.
The event website can provide testimonials from past attendees and publish a guest list
of prominent people already registered for this event in order to encourage your target audience to attend. People are more likely to jump to action when they can see others have committed to the event.
Another aspect of event marketing is well placed comments on social networking sites such as Facebook
, that can be linked to your website. Such posts can increase exposure to your target audience. Positive comments from others will lend credibility to your information and increase attendance to your event.
Professional event managers or event management software can help you market your event by customizing email communications to different target audiences, creating the event website, offering online registration and everything.